The Justin Rickard and Associates logo had a fairly complicated breif. The client wanted to show that they have an international presence, but also highlight that they were Australian. This was acheived by creating an image of the globe with Australia just in the right place to be the only clearly visible country.

The rest of the brief was to present the company as an established and formidable firm. The type face was deliberately chosen to give the feeling of age, while the sword graphic was drawn to highlight the straight, sharp blade, representing strength. Again, the style of the sword handle was chosen from a period associated with Early Australian settlement reinforcing the age and heritage of the law firm.